Product3 publishers3 min readPublished
Beats 360 sells sweat resistance and replaceable earcups for $350
Apple's second headphone brand has shipped an IPX4 over-ear whose cushions twist off and swap, about $200 below AirPods Max, while Beats Studio Pro takes a permanent cut to $299.99 that Amazon already beat.
The Product Desk · Product desk

What happened
- Beats opened orders for the 360 over-ear headphones at $350, with stock reaching store shelves and Apple.com on September 24th.
- They are the first Beats headphones rated IPX4 for sweat and water resistance, and Beats is selling them as a hybrid sports model.
- The ear and headband cushions come off and swap, with replacement kits at $49.99 and a launch promotion at $9.99 while supplies last.
- Beats Studio Pro drops permanently to $299.99, though 9to5Mac notes Amazon was already listing it at $169.95.
Compiled by The Product DeskSomething wrong?How this is made
Why it matters
- cost Wear becomes a line item the owner pays: keeping a knit set for the gym and an UltraPlush set for the desk adds $99.98 once the $9.99 promo expires, on a $349.99 purchase.
- decision Anyone buying a batch of these has to check the cable case before ordering, because with no jack and no USB-C audio the seat-back screen and the mixing desk are ruled out.
- capability Apple's account-level audio features now reach a sweat-rated over-ear that also Fast Pairs with Android phones, which CNET rates as friendlier to Android than Apple's own AirPods.
- contradiction The reviews split on what the $200 saving costs in sound, with CNET placing the noise cancelling just behind AirPods Max 2 and 9to5Mac telling switchers they take a hit.
Anyone who has owned Beats knows which part dies first. XDA's reviewer wrote that the swappable earcups feel like Beats admitting that "after a few years, its headphone cups start to disintegrate and rot", and said he has bought at least two sets of Beats Solo Pros in the past five years or so [28]. On the 360 the cushion comes off with a slight twist instead of popping off the way an AirPods Max pad does [27]. A replacement kit is $49.99 [7].
Each pair ships with one Knit Performance Kit matching the headphones [33], so a second look is a second purchase. Oliver Schusser, president of Beats, told CNET: "If you buy one or two extra cushions and headbands, it feels like you've bought two or three pairs of headphones overall" [22]. Two kits after the launch promo run $99.98, about 29 percent of the $349.99 headphone [2]. At launch they are $9.99 while supplies last [7].
The cushions are tuned parts. CNET reports a built-in sensor recognises which kind of cushion is fitted and calibrates sound, noise cancellation and transparency accordingly [10].
There is no Apple H2 inside. The 360 runs Beats silicon and still supports automatic device switching through the Apple Account, Hey Siri and Find My, according to 9to5Mac [11]. On Android it handles Fast Pair and Audio Switch [15]. It is the first Beats over-ear rated IPX4 [5], a rating CNET calls common on earbuds and rare on full-size headphones [6]. The swappable parts are the ear cushions and the headband pad. The three reviews do not say whether the battery is user-replaceable [5].
There is no headphone jack, and 9to5Mac reports USB-C does not appear to carry audio either [13]. There is also no wear detection, so nothing pauses when the headphones come off a head [14].
Studio Pro's permanent reduction to $299.99 [3] sits $130.04 above the $169.95 Amazon listing 9to5Mac cited in the same review [4][4].
On sound, the three reviews do not line up. CNET rates the noise cancelling as only slightly behind AirPods Max 2's and the sound as excellent [23]. 9to5Mac, writing for someone moving down from AirPods Max, said "you're taking a hit on sound quality" [24]. XDA found the bass short of AirPods Max and Sony's WH series with a wide, detailed soundstage, plus a slight hiss with ANC on or off that goes away once audio plays [25][26].
If any pair in the order ever has to plug into a seat-back screen or a mixing desk, the 360 is out at any price [13]. If the pads on your current headphones fail before the drivers do, the cushion kit is the feature being sold, and the figure to budget is $49.99 rather than the promotional $9.99 [7]. For the buyer who needs a cable, Studio Pro is listed at $169.95 on Amazon [4].
What to watch
- Whether the $9.99 cushion promotion is extended or lapses into the $49.99 list price, and how quickly the knit pads actually wear out in gym use.
- Whether third-party cushions appear, and how the 360's cushion-detecting sensor calibrates for pads Beats did not make.
- Whether Studio Pro's $299.99 official price holds while retailers keep selling it near $169.95.