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Brokerage distribution helped push Kalshi to 96% of non-sports prediction market volume

Artemis put Kalshi at 96% of non-sports prediction-market volume in the week to Sept. 13, up from roughly half in early June. The contracts its brokerage partners lead with settle inside sixty minutes.

The Investor · Invest desk

What happened

  • Artemis data put combined non-sports weekly volume across Kalshi and Polymarket at a record $10 billion in the week ending Sept. 13, the sixth consecutive record week for the category.
  • Kalshi accounted for $9.6 billion of that week and Polymarket for $344.2 million, the widest split the two venues have reported in the non-sports categories.
  • Kalshi's share of the category is now 96%, up from roughly half three months ago, having been behind Polymarket a year earlier.
  • Robinhood, Coinbase, Webull and Moomoo all carry Kalshi contracts, and Webull's prediction markets page leads with hourly Kalshi contracts on the S&P 500, Nasdaq, Bitcoin and Ethereum.

Compiled by The InvestorSomething wrong?How this is made

Why it matters

  • constraint Weekly notional ranks venues by how fast a deposit turns over. Anyone valuing these venues off volume is paying for rolls: a book of sixty-minute contracts outscores a book of November contracts on identical capital.
  • contradiction Artemis counts onchain flow. Polymarket's CFTC-regulated US venue does not settle that way, so it is left out of the $344.2 million. The 96% is a share of a measured slice, and other trackers put the gap somewhere else.
  • exposure Roughly a third of Kalshi's daily flow arrives from a firm that can stop reselling it. The largest single input to the share is that firm's to withdraw.
  • decision For Polymarket, closing a 28-to-1 gap is a question of getting onto brokerage shelves that merchandise short-dated crypto and index contracts. Distribution is the only lever.

A week holds 168 hours, and the contracts at the top of Webull's prediction markets page open and settle inside sixty minutes [9][10]. A dollar that rolls into a fresh contract at every settlement prints 168 dollars of reported notional. So Kalshi's $9.6 billion week [2] is consistent with about $57 million of trader balance at one end of the range and $9.6 billion at the other, where each position settles once [4]. A contract resolving in November on a Fed decision locks the money up for weeks and reports a single time. It lands in the same chart [11].

The two disclosed figures do not quite reach the round number. Kalshi's $9.6 billion plus Polymarket's $344.2 million is $9.94 billion [2][3][1]. Kalshi is 96.5% of that pair, or about 28 dollars of notional for every one of Polymarket's [2][3].

The non-sports column carries some sports. A multi-leg combo that bundles several sports legs settles as a single contract, the categorisation follows the contract instead of the legs inside it, and the full notional shows up outside sports [12].

Artemis reads onchain activity, and Polymarket's CFTC-regulated US venue does not settle that way, so whatever trades there is not inside the $344.2 million [13]. Other platforms split crypto contracts, combos and exotics by their own rules, and Cryptopolitan reports that the same week therefore produces noticeably different market share depending on where you read it [14]. The same report holds that every tracker agrees on the direction of travel and they disagree on the size of the lead [15].

Distribution explains the share to the extent the shelf is stocked with hourly contracts. Robinhood, Coinbase, Webull and Moomoo all carry Kalshi's contracts to a user base that never went looking for Kalshi [6], and Polymarket does not have those mainstream channels [7]. What the brokerages merchandise under non-sports is mostly short-dated crypto and index markets [8].

That leaves the lead dependent on a reseller with plans of its own. Robinhood supplies roughly a third of Kalshi's daily flow [17]. It is also building Rothera, an exchange and clearing venture with Susquehanna International Group that would let it list event contracts without a third party in the middle [16]. In my view the 96% measures who owns the app more than who owns the trader. The counter-thesis is that Kalshi's regulatory footing and market range would keep the flow even after Robinhood lists contracts itself. Two results would break the first reading: a tracker that counts Polymarket's regulated US flow and still puts Kalshi near 96%, and Rothera going live without denting Kalshi's daily volume.

What to watch

  • Whether Rothera lists event contracts, and whether Kalshi's daily volume moves in the weeks after it does.
  • A tracker that counts Polymarket's CFTC-regulated US venue and reprices the 96% share on a comparable basis.
  • Whether a seventh consecutive record week arrives, and whether short-dated crypto and index contracts still supply it.
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