ProductNot yet confirmed elsewhere1 publisher3 min readPublished
Mitel WX puts communications and vertical apps in one client that changes with the worker's role
Mitel launched Workforce Experience, one role-adaptive client aimed at the roughly 80% of workers who do not sit at desks. IT teams, not users, design each role's screen, and the usage evidence so far is a demo and a survey Mitel paid for.
The Product Desk
Key figures from a Vanson Bourne study commissioned by Mitel: 57% of workers waste time switching among an average of seven tools; 79% of workers reach for voice when rapid action is needed; about 2,000 workers in Canada, France, Germany and the U.K. were surveyed.
| Figure | Value | Note | Claim |
|---|---|---|---|
| Waste time switching among an average of seven tools | 57% of workers | 14 | |
| Reach for voice when rapid action is needed | 79% of workers | Vanson Bourne, commissioned by Mitel | 12 |
| Workers surveyed, about | 2,000 workers | Canada, France, Germany and the U.K. | 13 |
What happened
- In the demo, a hospital desk worker who also handles contact center queues saw chat, call queues and an electronic health record panel on a single screen.
- Only foundational functions such as voice are built into the core client, and everything else is a plugin that administrators switch on by role.
- Mitel backed the pitch with a Vanson Bourne survey it commissioned, which found 57% of workers waste time switching among an average of seven tools.
- Mitel offers WX in public cloud, hybrid, private cloud, on-premises and edge deployments, built on one common API for CloudLink and Mitel Central.
- Martin Bitzinger, Mitel's product chief, said WX is not a MiCollab refresh or a rebrand of Unify-inherited clients, and was built from a blank sheet.
Why it matters
- decision A buyer is also signing up an administrator to write and maintain role templates, because Mitel says IT owns role design and manages the templates in Mitel Central.
- constraint A buyer with mostly desk-bound staff gets little from a role-adaptive design. The case rests on how many roles fall outside the desk, and only the buyer can count those.
- cost The blank-sheet build is a longer path to a commercially available product, according to the analyst. Buyers get the cleaner code with a later availability date.
A nurse or plant technician spends the shift in Epic or a dispatch console, and when something goes wrong picks up the phone, according to the analyst who wrote up Mitel's pre-briefing for SiliconANGLE [20]. Mitel's own survey points the same way: 79% of workers reach for voice when rapid action is needed [12]. Together they make the best argument for treating voice as the one function the core client cannot do without.
In the analyst's account of conversations with IT leaders, workers default to WhatsApp when the approved tool does not fit the job, and IT loses control [21]. The analyst also said the major platforms were built for knowledge workers and pushed out to everyone else [19]. Eric Hanson, Mitel's executive vice president and chief marketing officer, put the vendor's version this way: "Many in the industry have attempted to build something that addresses the needs of everyone, but is optimized for no one," he said [10].
The evidence for the rest is thin. Frontline workers are twice as likely to use unapproved tools, the study found [15], but the account did not report the frontline sample size or the rate for other workers. The 57% tool-switching figure rests on about 1,140 respondents [11]. The analyst's own caveat was blunt: "It's vendor-funded, so treat it as directional" [16]. And the 80% figure is his estimate for the global workforce [17], while the survey covers four countries.
IT, not users, has to design and maintain each role. Martin Bitzinger, Mitel's executive vice president of product management, said IT owns role design: "It can't be left up to the user to do all of those things," he said [3]. Administrators manage templated roles in Mitel Central, including across the multiple domains common in health systems built through acquisition [4]. Each demo screen, such as the environmental services worker's view with work group log-in and task completion [6], is a template someone has to write and keep current. The analyst called the blank-sheet approach a longer path to a commercially available product that will likely pay off because the code is cleaner [22].
For a rollout, we'd sort each role on two questions. First, does the worker's job live in another system, such as an EHR or dispatch console, or in the communications client itself? Second, does a named person in IT own that role's template?
A role with an outside system and a named owner is where WX's design can be tested, because the client can put the system and the call queue on one screen, as the demo does for the hospital desk worker [5]. A role with an outside system and no owner is the case the analyst describes, where workers drift to WhatsApp [21]. A role that lives inside the client is the desk-bound case existing clients were built for [18].
We'd pilot in the first group. The tradeoff is that those roles are the slowest to define, and a pilot there will not show whether the 80% claim holds for the rest of the workforce.
What to watch
- Whether Mitel publishes pricing and a general availability date for WX.
- Whether any WX customer reports usage against the consumer apps workers use now, in the same terms as the Vanson Bourne survey.
- Whether the survey's frontline sample size and the non-frontline rate for unapproved tools are published.
Clarity's read
What the record supports and how the coverage leans. The claims behind it follow.
Reality
- Evidence35
- Adoption
- Insufficient
- Hype gap+30
- Incentives70
- Confidence55
Claim ledger
Ranked by verification strength, evidence, and original report placement.
- [1]
Only foundational functions, such as voice, are built into the core Mitel WX client; everything else is a plugin that administrators enable by role.
- [2]
Mitel Workforce Experience, which Mitel recently launched, brings voice, messaging, meetings, contact center and vertical applications into a single client that adapts to the worker's role rather than the device.
- [3]
Martin Bitzinger, Mitel's executive vice president of product management, said: "It can't be left up to the user to do all of those things," about role design; he stressed that IT, not the user, owns it.
- [4]
Administrators manage templated roles in Mitel Central, including across multiple domains common in health systems built through acquisition.
- [5]
In the demo, a hospital desk worker who also handles contact center queues saw chat, call queues and an electronic health record panel on a single screen.
- [6]
In the demo, an environmental services worker in the same hospital saw a streamlined view with work group log-in and task completion.
- [7]
In the demo, a doctor driving in took calls on a work number via Apple CarPlay or Android Auto, and calls migrate between mobile and desktop rather than being transferred.
- [8]
Mitel lets customers run WX in public cloud, hybrid, private cloud, on-premises and edge deployments, with the same client built on a common API for both its CloudLink cloud back end and on-premises Mitel Central.
- [9]
Bitzinger said Mitel WX is not a MiCollab refresh or a rebrand of clients inherited from Unify: "We basically started with a blank sheet of paper."
- [10]
Eric Hanson, Mitel's executive vice president and chief marketing officer, said: "Many in the industry have attempted to build something that addresses the needs of everyone, but is optimized for no one."
- [11]
About 1,140 respondents sit behind the 57% tool-switching figure.
- [12]
Mitel's commissioned Vanson Bourne study found that 79% of workers reach for voice when rapid action is needed.
ReportedContestedSource: Vanson Bourne study commissioned by Mitel, as reported by SiliconANGLE2 sources— create a free account to open themView cited source - [13]
The Vanson Bourne study, commissioned by Mitel, surveyed about 2,000 workers in Canada, France, Germany and the U.K.
ReportedContestedSource: SiliconANGLE report of Mitel-commissioned study2 sources— create a free account to open themView cited source - [14]
The study found that 57% of workers waste time switching among an average of seven tools.
ReportedContestedSource: Vanson Bourne study commissioned by Mitel2 sources— create a free account to open themView cited source - [15]
The study found that frontline workers are twice as likely to use unapproved tools.
ReportedContestedSource: Vanson Bourne study commissioned by Mitel2 sources— create a free account to open themView cited source - [16]
The analyst wrote of the Mitel-commissioned study: "It's vendor-funded, so treat it as directional".
ReportedContestedSource: SiliconANGLE analyst2 sources— create a free account to open themView cited source - [17]
The analyst wrote that roughly 80% of the global workforce does not sit at a desk at all.
- [18]
The analyst wrote that unified communications has for much of his 30-year career been designed around the person at a desk, bouncing between meetings, chat and email.
- [19]
The analyst wrote that the major UC platforms were built for knowledge workers and then pushed out to everyone else.
- [20]
The SiliconANGLE analyst wrote that nurses and plant technicians live in Epic or a dispatch console, and when something goes wrong, they pick up the phone.
- [21]
The analyst wrote that, in his conversations with IT leaders, when the sanctioned tool does not fit the job, workers default to WhatsApp and IT loses control.
- [22]
The analyst wrote that the blank-sheet approach is a longer path to a commercially available product but will likely lead to greater success down the road because the code is cleaner and purpose-built.
Sources
1 independent publisher whose own reporting we read for this story.
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