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Company

Betterment

Betterment is a U.S.-based digital investment and financial advisory company, known as one of the pioneering "robo-advisors," offering automated portfolio management, retirement accounts, and cash management products to retail investors.

Known aliases

  • Betterment Advisor Solutions
  • Betterment for Advisors
  • Betterment Institutional

Current stories

invest3 publishersConfirmed

More than half of Gen Z investors moved investing money into sports bets that lose every month

Fifty-two percent of Gen Z investors moved money meant for investing into sports betting in the past year, a Betterment survey of 1,000 investors found. Bank of America's payment data puts what every generation recovers from sportsbooks each month below 75 cents on the dollar, so the diverted cash is a running cost.

Perspective Coverage

3 publishers
Builder
Builder 7%
Operator
Operator 22%
Investor
Investor 71%

Reality

Evidence62
Adoption50
Hype gap+30
Incentives55
Confidence60