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Project

Apple Arcade

Apple Arcade is Apple's subscription gaming service, offering unlimited access to a curated library of ad-free, no-in-app-purchase games across Apple devices.

Current stories

productConfirmed5 publishers

Apple folds Apple TV and Arcade into paid iCloud+ plans in more than 100 countries

Every paid tier down to 50GB now carries both services for up to five family members. Apple is cancelling standalone Apple TV and Arcade subscriptions in those countries, and closing Apple One to new customers.

Perspective Coverage

5 publishers
Builder
Builder 14%
Operator
Operator 49%
Investor
Investor 37%

Reality

Evidence78
Adoption46
Hype gap+18
Incentives72
Confidence74
productConfirmed7 publishers

Apple spent a year designing iPhone gamepads to compete with the ones it already sells

According to Bloomberg, Apple's iPhone game controllers will carry the Beats logo instead of Apple's, and Bloomberg's Mark Gurman says Beats executives are overseeing the project.

Perspective Coverage

9 publishers
Builder
Builder 27%
Operator
Operator 32%
Investor
Investor 41%

Reality

Evidence48
Adoption6
Hype gap+32
Incentives55
Confidence62