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Company

LiveRamp

Data connectivity company providing identity resolution and onboarding tools that let advertisers match and share customer data across platforms.

Current stories

securityConfirmed19 publishers

OpenAI ties ChatGPT ads to purchase tracking through LiveRamp, Tealium and Hightouch

OpenAI, whose ChatGPT reaches 1.2 billion people a week, is connecting its ads to conversion data from Hightouch, Tealium and LiveRamp. For privacy teams, staff use of the consumer app now sits inside an advertising system built to tie ad views to purchases.

Perspective Coverage

20 publishers
Builder
Builder 19%
Operator
Operator 48%
Investor
Investor 33%

Reality

Evidence60
Adoption40
Hype gap+20
Incentives70
Confidence65
investConfirmed4 publishers

Polymarket's $6bn markup is six times the cash the round brings in

Polymarket has hired Warren Jenson, formerly finance chief at Amazon, Delta Air Lines and Nielsen, to set capital strategy for a business now marked at about $21bn with no revenue figure attached to it.

Perspective Coverage

4 publishers
Builder
Builder 8%
Operator
Operator 41%
Investor
Investor 51%

Reality

Evidence62
Adoption55
Hype gap+35
Incentives65
Confidence60