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Madrona finds 83% of enterprise AI buyers shipping under half their pilots
Madrona's survey of 150 senior enterprise buyers found 74% expanding AI budgets over the next 12 months while most of them converted fewer than half their pilots, which puts the brake on AI revenue inside the customer rather than the product.
Reality
- Evidence56
- Adoption44
- Hype gap+24
- Incentives74
- Confidence58