Consumers credit visible green additions over unseen waste cuts across nine studies
Nine studies find consumers rate businesses as more sustainable for adding eco-friendly items than for removing items, even when removal leads to less waste. The authors say the gap narrows when firms explain what they removed.
Reality
- Evidence58
- Adoption
- Not scored
- Hype gap+10
- Incentives
- Not scored
- Confidence60
buildOne report1 publisher Bath graduates fly a jet turbine on a mostly 3D-printed PETG airframe
The Mach Initiative, a team of University of Bath graduates, flew the Kingfisher, a jet-turbine model whose mostly 3D-printed PETG airframe reaches 205 mph. A larger aircraft built to chase a Mach 0.8 speed record has not yet made an attempt.
Reality
- Evidence35
- Adoption
- Not scored
- Hype gap+40
- Incentives
- Not scored
- Confidence40
Megatron simulations assemble a Milky Way-like galaxy from thousands of small ones
Megatron simulations suggest the region that became a Milky Way-like galaxy held thousands of small merging galaxies in the universe's first 2 billion years. Its galaxies come with predicted spectra that can be checked directly against James Webb Space Telescope data.
Reality
- Evidence55
- Adoption
- Not scored
- Hype gap+20
- Incentives
- Not scored
- Confidence50
Bath survey study ties patience to both starting a business and earning more from it
University of Bath researchers found the most patient of more than 21,000 UK workers were about 50% more likely than the most impatient to start a business. Whether coaching patience would produce more or better founders is beyond what survey data can test.
Reality
- Evidence45
- Adoption
- Not scored
- Hype gap+20
- Incentives
- Not scored
- Confidence45
Six MEGATRON papers predict how the young Milky Way should appear to Webb and Hubble
Harley Katz's team at the University of Chicago ran three years of simulations showing the Milky Way assembling from thousands of smaller galaxies. Published across six papers, the models can now be checked against what Webb actually records.
Reality
- Evidence55
- Adoption
- Not scored
- Hype gap+15
- Incentives45
- Confidence60
Sugar-binding fluorescent probes pick out insulin-deficient zebrafish from healthy siblings
University of Bath researchers' boronic-acid probes detected glucose changes in living zebrafish and told insulin-deficient fish from healthy siblings. The work shows sugar can be read optically in a live vertebrate, though the clinical uses the team describes are still untested.
Reality
- Evidence55
- Adoption
- Not scored
- Hype gap+35
- Incentives
- Not scored
- Confidence50
MEGATRON simulations couple starlight and chemistry to link JWST galaxies with the Milky Way's oldest stars
University of Bath-led MEGATRON team published four papers arguing early-universe models must track starlight, gas and new elements together. Their simulations suggest simpler models understate how stellar radiation and chemistry shape the gas around young galaxies.
Reality
- Evidence40
- Adoption
- Not scored
- Hype gap+20
- Incentives40
- Confidence45
Researchers urge the UK to itemise the disposable cup charge on every receipt
Ninety-two percent of cafe customers surveyed could not tell whether a cup was already costing them money, and the behavioural case for a mandated charge rests on a field experiment in three university cafes.
Reality
- Evidence42
- Adoption20
- Hype gap+30
- Incentives65
- Confidence50
Four management scholars model how deadline pressure turns Gen-AI into a substitute for judgment
A new Academy of Management Review paper argues that routing thinking through Gen-AI under time pressure costs managers the practical wisdom only firsthand consequences build. The argument is conceptual, and its two conditions are testable.
Reality
- Evidence42
- Adoption
- Not scored
- Hype gap+24
- Incentives58
- Confidence50