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Company

ASOS

UK-based online fashion and beauty retailer that sells through its website and mobile app.

Known aliases

  • Asos
  • ASOS plc

Current stories

product14 publishersConfirmed

Extortion note meant for ASOS's IT team lands on customers' phones through the retailer's app

Apparent hackers sent an extortion note through ASOS's app to UK customers, claiming to have "fully compromised" its Snowflake instance. ASOS has not confirmed a breach, so the only compromise anyone has seen is that outsiders could message its app users.

Perspective Coverage

13 publishers
Builder
Builder 16%
Operator
Operator 61%
Investor
Investor 23%

Reality

Evidence72
Adoption
Insufficient
Hype gap−10
Incentives60
Confidence68
security11 publishersConfirmed

Extortionists send a Snowflake leak threat through ASOS's own app notifications

Extortionists sent ASOS app users an apparently genuine ASOS push alert on October 6 claiming they had fully compromised the retailer's Snowflake instance. The alert is the only access anyone outside ASOS has seen; the entry route and any data taken are unknown.

Perspective Coverage

11 publishers
Builder
Builder 26%
Operator
Operator 52%
Investor
Investor 22%

Reality

Evidence55
Adoption
Insufficient
Hype gap+35
Incentives65
Confidence60
leadership1 publisherOne report

Hackers delivered their Asos extortion demand through the retailer's own app

Hackers used the Asos app on Tuesday to send UK users an extortion demand claiming they had compromised the retailer's Snowflake instance. Because the demand went to shoppers, the attackers decided when Asos had to speak to customers, before it could say what data, if any, was taken.

Publishers:bbc.co.uk

Reality

Evidence45
Adoption
Insufficient
Hype gap+5
Incentives65
Confidence40