Scope3 is now Apostra, a gateway that connects an advertiser's AI agent to a publisher's and takes no percentage of media spend. Its disclosed traction is 40 media partners and seven-figure campaigns.
Reality
- Evidence34
- Adoption26
- Hype gap+33
- Incentives78
- Confidence58
At Dreamforce 2026 the company said Model Context Protocol will carry its context and actions into both hyperscalers' agent products, while AWS agents move into Slack. The connector work becomes a scoping job.
Reality
- Evidence32
- Adoption18
- Hype gap+22
- Incentives76
- Confidence45
The token standards for delegated machine authority are older than the agent boom, yet nothing portable records how far a mandate extends once it crosses company lines, which leaves accountability for a committed purchase unsettled.
Reality
- Evidence55
- Adoption
- Insufficient
- Hype gap+12
- Incentives58
- Confidence46
Sprix AI's prototype prices the cost of moving context mid-task and sits above A2A instead of replacing it. It decides the arrangement; it does not execute it.
Reality
- Evidence28
- Adoption9
- Hype gap+14
- Incentives
- Insufficient
- Confidence41
A paper scores five agent interoperability protocols against six governance dimensions and finds they coordinate tasks without expressing who may approve, how dissent survives, or when a human is called.
Reality
- Evidence38
- Adoption15
- Hype gap+28
- Incentives85
- Confidence34
Block open-sourced the desktop app its own teams use to drive agents. The design claim underneath it is that active context should be inspectable, not archaeology in a prompt log.
Reality
- Evidence28
- Adoption18
- Hype gap+12
- Incentives58
- Confidence38
Alipay's Hangzhou launch pairs merchant adaptation tooling with the AHA interconnection protocol, 20-plus device and model partners, and subsidies aimed at buying early volume.
Reality
- Evidence30
- Adoption38
- Hype gap+34
- Incentives78
- Confidence45