product2 publishers
Fitbit's founders bet on the caregiver, not the runner: a $250 LTE band with no phone
Luffu Link is due in early 2027 with cellular data included and no screen. The pitch is 27 hours a week of family caregiving, not step counts.
Reality
- Evidence45
- Adoption5
- Hype gap+25
- Incentives65
- Confidence60