leadership1 distinct publisher
Cracker Barrel's real lesson for boards is not "never change the logo"
Julie Masino's exit is being read as proof that modernising a loved brand is fatal. One column argues the failure was shallow customer research, and that the wrong lesson will freeze other companies.
Publishers:entrepreneur.com
Reality
- Evidence24
- Adoption
- Insufficient
- Hype gap+42
- Incentives68
- Confidence55