build1 publisher
Pew's seven-point click gap shrinks to 1.3 points across the whole sample
Pew's click-rate gap between visits with and without an AI summary is measured across two different groups of searches in one month, so how much of it reaches a page depends on that page's query mix.
Publishers:dev.to
Reality
- Evidence58
- Adoption52
- Hype gap+30
- Incentives65
- Confidence50