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Invest1 publisher3 min readPublished

Save offers more than 16,000 Schwab-custodied RIAs a cash product that risks only the interest

Save opened Market Savings, a cash product that risks only the interest, to more than 16,000 RIAs that use Schwab as custodian. Schwab takes part of the advisor fees on that cash, though a $100,000 minimum keeps the product small next to its $485.7 billion in sweep balances.

The Investor · Invest desk

Photograph accompanying Save offers more than 16,000 Schwab-custodied RIAs a cash product that risks only the interest
Photo: americanbanker.com

What happened

  • Fintech firm Save said Thursday that more than 16,000 RIAs using Schwab for custody can now offer clients its Market Savings cash product.
  • Market Savings places uninvested cash at various banks and invests the interest in vehicles tied to ETFs on the S&P 500, the Nasdaq, gold and other commodities.
  • The product has averaged a 7.5% annual return over the past three years, well below what the stock market paid over the same period, according to American Banker.
  • Advisors who put client cash into Market Savings will share part of the fees they collect on it with Schwab.
  • Schwab and LPL shares fell 6% and 7% on Tuesday after Meta Platforms released an AI agent named Muse.

Compiled by The InvestorSomething wrong?How this is made

Why it matters

  • cost Clients pay for the market upside with their interest, so in a year when the linked indexes and commodities fall they get nothing on cash that a money fund would have paid on.
  • capability Advisors get a way to charge fees on client cash they now manage unpaid, and O'Hara expects that to drive adoption.
  • constraint The $100,000 minimum confines Market Savings to wealthier clients and limits how much of Schwab's sweep cash it can pull away.

"And at the end of the day, the maximum loss to clients, whatever happens, is they wouldn't get any interest," said Sean O'Hara, a director at Pacer Financial, which owns a stake in Save's parent company [5][6]. The principal stays in bank deposits, and the client can draw on it whenever needed [3]. American Banker's report does not say how a year of deposit interest buys enough market exposure to average 7.5%, what advisors charge on the balances, or how much of that fee Schwab keeps [4][8].

Schwab earned nearly $3.4 billion in net interest revenue in its latest quarter, much of it on nearly $485.7 billion held in sweep accounts [13]. Divide the first figure by the second and you get about 0.7% a quarter, or roughly 2.8% a year [1]. Not all of that revenue comes from sweeps, so 2.8% is a ceiling on what Schwab nets per swept dollar [1]. On any cash that would otherwise have stayed in sweep, Schwab gives up that spread. More precisely, it trades a spread it keeps whole for a slice of a fee the advisor collects [8].

Schwab is not building or running the product. Market Savings is sold through Schwab Marketplace, which places clients in accounts managed by outside firms, and O'Hara said it is not meant to compete with Schwab's own options for client cash [7][9].

Tim Welsh, founder of the consulting firm Nexus Strategies, said the benefit for Schwab is that it keeps a relationship with cash that might otherwise go elsewhere [16]. The $100,000 minimum confines the product mostly to wealthy clients [14]. "This is a sophisticated, complex and niche product," Welsh said. "I don't think it will materially impact their dependence on net interest income." [15][18] Suppose each of the 16,000 firms placed one client at the minimum. The total would be $1.6 billion, about 0.3% of Schwab's sweep balances [2][3].

The fear behind this week's selloff in Schwab and LPL is software that moves cash without being asked [10]. American Banker named one task such an agent could take on: scanning the options for cash and shifting money to whichever pays the most [11]. O'Hara is pitching the product to advisors, who manage client cash today without billing for it. "Normally the way it works is they've got to take care of cash, but they don't have any way to sort of get paid on that," he said. "So they're doing a lot of work around cash, but they're not getting any revenue." [12]

Welsh's version of events is that the minimum and the complexity keep balances small and sweep income is untouched [14][15]. In O'Hara's version, advisors adopt the product widely enough to make Schwab's fee share matter, because it finally lets them bill on cash [12]. A third outcome depends on performance. If the linked indexes and gold have a flat or falling year, clients earn nothing on cash that could have been earning a money market yield, and advisors stop recommending the product [5][19]. I think Welsh is right as long as the entry point stays at $100,000. A lower minimum, or a decision by Schwab to report Market Savings balances as a separate line, would prove me wrong.

What to watch

  • Schwab's next quarterly sweep balance against the nearly $485.7 billion it last reported, and whether management attributes any change to cash moving into Marketplace products.
  • Whether LPL, whose shares fell alongside Schwab's this week, adds Market Savings or a similar product for its advisors.
  • Whether Muse or similar AI agents are actually used to move brokerage cash to higher yields, the fear behind this week's selloff.
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