leadership1 distinct publisher
MIT Sloan Management Review sorts 56 chief purpose officers into four archetypes tied to their company's purpose journey
Visionaries are the largest group in the sample at 39%. They cluster in founder-led firms. An incumbent appointing a purpose lead is choosing an operating style for its current stage, not a set of values.
Publishers:sloanreview.mit.edu
Reality
- Evidence38
- Adoption30
- Hype gap+22
- Incentives55