leadership4 distinct publishers
The FTC's soft-reserve allegation lands the verification problem on the advertiser's desk
Regulators say a synthetic bid quietly lifted the clearing price inside Amazon's ad auctions. The awkward part for buyers is that the only party who can confirm their own exposure is the party being sued.
Publishers:businessinsider.comcbsnews.comforbes.comtheguardian.com
Perspective Coverage
4 publishers- Builder
- Builder 19%
- Operator
- Operator 41%
- Investor
- Investor 40%
Reality
- Evidence58
- Adoption30
- Hype gap+18