Ahrefs, Known Agents, Profound and Scrunch run a Worker on every request, so a 20-file page spends 21 of Cloudflare's 100,000 free daily invocations. A site with 10,000 page views a day would need more than twice that.
Reality
- Evidence64
- Adoption
- Insufficient
- Hype gap+8
- Incentives
- Insufficient
- Confidence58
The $180m Series D sells roughly the same tenth of the company that $96m bought in February, and the performance figure behind the new price is revenue tripling in six months. Profound counts more than 1,000 enterprise brands.
Reality
- Evidence55
- Adoption45
- Hype gap+30
- Incentives70
- Confidence60
Profound raised $96 million at a $1 billion valuation in February and Adobe closed on Semrush in April. Both deals assume presence in AI answers can be counted, and when ChatGPT names a brand without a link there is no referrer to count it.
Reality
- Evidence66
- Adoption57
- Hype gap+18
- Incentives42
- Confidence60
The Series D values the two-year-old marketing startup at $1.8 billion. Its prompt data comes from opted-in consumer panels, and the mention-frequency score a brand sees on the dashboard is a sample estimate.
Reality
- Evidence42
- Adoption48
- Hype gap+30
- Incentives72
- Confidence55
Who absorbs the cost when an agent buys the wrong thing is still unsettled, and that leaves retailers deciding how far to integrate agent traffic before the price of an error is known. The funding is moving anyway.
Reality
- Evidence40
- Adoption30
- Hype gap+36
- Incentives74
- Confidence44
A 15-tool comparison of LLM visibility trackers puts numbers on two decisions: which metric to trust, and when tracking your own answers beats renting a dashboard.
Reality
- Evidence32
- Adoption30
- Hype gap+30
- Incentives72
- Confidence38