leadership1 publisher
Americans filed more than 3 million business applications in first half of 2026, up 16.5% from a year earlier
Americans filed more than 3 million applications to start businesses in the first half of 2026, up 16.5% year over year, and the count records intent at the point of filing. The founders interviewed alongside that number advise building at night.
Publishers:businessinsider.com
Reality
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- Adoption
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- Hype gap+30
- Incentives60
- Confidence55