product1 publisher
Heidi takes $240m of its $340m round as revenue-share financing instead of equity
The $100m Series C doubles Heidi's valuation to $900m. The larger $240m tranche comes from a General Catalyst fund that can only pay for sales and marketing, and that holds no stock and no warrants in the company.
Publishers:thenextweb.com
Reality
- Evidence45
- Adoption72
- Hype gap+25
- Incentives78
- Confidence58