Ramp puts median AI spend at the heaviest adopters at $7,400 per employee in July, up from $2,590 in January. A 1,500-organisation OpenAI study found token output has no meaningful link to revenue per employee.
Reality
- Evidence55
- Adoption62
- Hype gap+15
- Incentives70
- Confidence55
Nvidia's Jensen Huang told frontier labs to run as fast as they can. On the Dreamforce floor, the Salesforce customers and partners CNBC quoted said last year's models already cover the work they sell, and one of them would welcome a pause.
Reality
- Evidence58
- Adoption45
- Hype gap+18
- Incentives72
- Confidence55
Salesforce put Data 360, Informatica, MuleSoft, Tableau, Agentforce and Guardian under one new control plane on Thursday. The loops that run agents inside its own tools still belong to Mastra and the Claude Agent SDK.
Reality
- Evidence42
- Adoption15
- Hype gap+40
- Incentives75
- Confidence55
The engines lean on Reddit, YouTube and LinkedIn, which means the pages deciding whether an assistant recommends your product sit on properties where your only interface is a post and somebody else's moderation queue.
Reality
- Evidence22
- Adoption30
- Hype gap+42
- Incentives78
- Confidence52
A one-afternoon test splits AI visibility in two: name recall lags funding and press by years, while category retrieval is already working for products the model cannot describe.
Reality
- Evidence34
- Adoption
- Insufficient
- Hype gap+28
- Incentives55
- Confidence38