leadership1 publisher
A 56-second ad unwound Good Good's three-year Callaway partnership in two weeks
Callaway said it was not involved in producing the ad and that its own review process was inadequate. A person who worked with Good Good said they had seen ads leave the company with little oversight.
Publishers:businessinsider.com
Reality
- Evidence68
- Adoption30
- Hype gap+15
- Incentives72
- Confidence62