leadership1 publisher
Brian O'Kelley bets ad buying becomes a negotiation between two AI agents
Scope3 is now Apostra, a gateway that connects an advertiser's AI agent to a publisher's and takes no percentage of media spend. Its disclosed traction is 40 media partners and seven-figure campaigns.
Publishers:businessinsider.com
Reality
- Evidence34
- Adoption26
- Hype gap+33
- Incentives78
- Confidence58