product1 distinct publisher
A million views bought Noware a year of manufacturing, not a product
A prototype necklace with a hidden USB drive drew huge attention in 2025. It took another year, and a $179 price tag, to become something two makers could actually ship.
Publishers:wired.com
Reality
- Evidence45
- Adoption15
- Hype gap+20
- Incentives55
- Confidence40