leadership1 distinct publisher
Enterprise security reviews went from 20 questions to hundreds of rows, and vendors pay first
One vendor reports buyer questionnaires growing at least tenfold, now demanding customer-controlled identity, exportable logs, data residency and a no-AI-training promise. The build comes before the signature.
Publishers:forbes.com
Reality
- Evidence22
- Adoption15
- Hype gap+32
- Incentives82
- Confidence34