product1 distinct publisher
Slate priced a truck at $24,950, then hired someone to make it not feel cheap
Wired's interview with Slate design head Tisha Johnson makes the operator's case: budget hardware only converts when the cheapest thing about it is not the way it looks.
Publishers:wired.com
Reality
- Evidence28
- Adoption20
- Hype gap+38
- Incentives68
- Confidence34